New Year, New Delicious Products: Launch of Gluten Free Cinnamon & Raisin Sliced Fruity Buns

This week, we have expanded our gluten free bakery range with the launch our brand new Gluten Free Cinnamon & Raisin Fruity Buns.

The four pack of buns uses a brioche base, flavoured with cinnamon, mixed spices and caramelised sugar to give them their unique taste. The buns, which can be enjoyed both toasted and untoasted, are gluten, wheat and milk free.

The product will be baked in our dedicated gluten free bakery by specialist bakers and demonstrates our continued commitment to investing in our gluten free range.

The Gluten Free Cinnamon & Raisin Sliced Fruity Buns will be on shelves in Sainsbury’s, Co-op and Ocado from 11th January with an RRP of £2.90, they will then be available in Asda, Tesco and Morrisons later this month. They are also available to buy direct from us at buydirect.warburtonsglutenfree.com. Those using the app will also have access to bundle deals, a loyalty scheme and free product giveaways; for example, during the first two weeks of sale, a free sample will be available with every order.

Jonathan Warburton, Chairman of Warburtons said: “Consumers are always looking for new ways to make mealtimes more exciting so we’re really pleased to launch this fantastic new product.” 

“We know that gluten free consumers are always looking for new and exciting products that are high in quality and taste great. Our specialist Gluten Free bakers have created just that as these fruity buns offer something completely new in the GF market – sweet and delicious, toasted and topped with butter!”